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?Or perhaps you find a night in front of the telly... ?, 1995
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?Or perhaps you find a night in front of the telly... ?, 1995
?Or perhaps you find a night in front of the telly...?, 1995. Colour hotolithograph recruiting poster published by the Armed Forces Careers office, 1996. Date: 1996
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14395084
© The National Army Museum / Mary Evans Picture Library
1995 1996 Armed Careers Find Forces Office Operation Recruiting Television Telly
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Or perhaps you find a night in front of the telly, unwinding from the day's hustle and bustle, engrossed in your favorite television series or a blockbuster movie. But what if that routine could lead to something more extraordinary? This hotolithograph recruiting poster, published by the Armed Forces Careers Office in 1996, invites you to consider an alternative path. The year is 1995, and the colorful image depicts a British Army soldier, poised and ready, in the foreground, with a television set in the background. The soldier's determined gaze and the contrast between the mundane television scene and the soldier's military uniform create a striking juxtaposition. The tagline, "Or perhaps you find a night in front of the telly... Operation: Join the British Army," encourages viewers to ponder the possibilities that lie beyond their living rooms. The hotolithograph process, a unique form of photographic printing, was chosen to add depth and texture to the image, making it stand out from traditional recruiting posters. The Armed Forces Careers Office, recognizing the power of visual storytelling, used this innovative technique to capture the attention of potential recruits and invite them to explore the exciting opportunities that the British Army had to offer. This poster is a testament to the enduring allure of adventure and the potential for personal growth that the military can provide. So, as you settle in for your next night in front of the telly, take a moment to consider the possibilities that may be waiting for you just beyond the screen.
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