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WW2 poster, Switch off that Light
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WW2 poster, Switch off that Light
WW2 poster, Switch off that Light! Less Light -- More Planes. Date: 1940s
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Media ID 14147116
© Mary Evans Picture Library/Onslow Auctions Limited
Advice Bakelite Conservation Fuel Heat Resources Save Switch
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EDITORS COMMENTS
During the tumultuous 1940s, as the world was embroiled in the global conflict of World War II, the collective efforts of nations were focused on the war effort. Everyday life was drastically altered, and conservation of resources became a top priority. This powerful WW2 poster, titled "Switch off that Light! Less Light -- More Planes," is a poignant reminder of the importance of conserving energy during wartime. The poster, dated to the 1940s, features bold, red and black text against a stark, dark background. The text reads, "Switch off unnecessary lights. Save fuel. Save lives!" The image of a round, bakelite light switch with the words "Switch off" written above it, and a plane soaring above the darkness below, underscores the message. The poster was produced by the government to encourage citizens to make small sacrifices in their daily lives, such as turning off unnecessary lights, in order to save fuel for the war effort. The significance of this poster lies not only in its historical value, but also in its ability to evoke the spirit of unity and determination that characterized the wartime era. The simple act of turning off a light bulb became a symbol of patriotism and contribution to the war effort. The poster serves as a reminder of the resourcefulness and resilience of people during times of crisis, and the importance of individual actions in the face of larger challenges. This WW2 poster, with its evocative imagery and powerful message, is a testament to the ingenuity and determination of the past. It stands as a reminder of the sacrifices made during the war, and the importance of conservation in times of need.
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