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"Schneemnner" snowmen in the shop window "Colette"
Wall Art and Photo Gifts from Fondazione Alinari per la Fotografia
"Schneemnner" snowmen in the shop window "Colette"
"Schneemnner" snowmen in the shop window "Colette" Italy. Date of Photograph:31/12/1930
Monteverde, Aurelio
CAD-S-150011-0016
Media ID 33284810
© Alinari Archives, Florence
Commerce And Trade Commercial Doll Games And Pastimes Puppet Shop Snowman Store Store Window And Show Case Structure And Site
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EDITORS COMMENTS
In this photograph taken by Aurelio Monteverde, we are transported back in time to the enchanting streets of Italy on a snowy winter's day. The focal point of the image is the shop window of "Colette" adorned with an array of delightful snowmen sculptures known as "Schneemnner". These whimsical figures bring a touch of magic to the bustling cityscape, capturing the imagination and spreading joy to all who pass by. The composition showcases not only these charming snowmen but also provides a glimpse into the world behind them. The store window acts as a stage, displaying various elements that create an inviting atmosphere for potential customers. From elegant furnishings to carefully arranged dolls and puppets, every detail has been meticulously chosen to entice visitors into stepping inside this commercial haven. Monteverde's keen eye for architecture is evident in his portrayal of Colette's structure and site. The building itself exudes character with its classic design, blending seamlessly into its surroundings while still commanding attention. Its presence adds another layer of allure to an already enticing scene. As we admire this snapshot frozen in time from December 31st, 1930, it serves as a reminder that commerce and trade have always played integral roles in shaping our cities' landscapes. Beyond their practical purpose, shops like Colette become cultural landmarks where artistry meets everyday life. This photograph transcends mere documentation; it captures a moment filled with wonderment and nostalgia. It invites us to appreciate both the craftsmanship behind these snowmen figurines and their ability to transport us back in time – evoking memories of childhood games and pastimes spent building our own frosty companions during wintery days gone by.
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