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Philippe Pinel, Chocolat Poulain trade card (colour litho)
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Philippe Pinel, Chocolat Poulain trade card (colour litho)
726750 Philippe Pinel, Chocolat Poulain trade card (colour litho) by French School, (19th century); Private Collection; (add.info.: Chocolat Poulain trade card, depicting a portrait of Philippe Pinel, a French physician who was instrumental in the care of psychiatric patients.); © Look and Learn
Media ID 23017944
© Look and Learn / Bridgeman Images
Candy Store Chocolat Poulain Chocolate Chocolates Doctors Illness Mental Physicians Psychiatry Sugar Sweet Shop Philippe Pinel
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This vibrant and captivating trade card from the 19th century showcases a colourful lithograph of Philippe Pinel, a renowned French physician who played a pivotal role in revolutionizing psychiatric care. The card, part of a private collection, was created to promote Chocolat Poulain, an indulgent treat that captivated the hearts and taste buds of people during that era. Pinel's portrait exudes wisdom and compassion as he gazes into the distance. Known for his groundbreaking work in mental health, Pinel brought humanity to the treatment of psychiatric patients by advocating for their rights and introducing more humane methods of care. The juxtaposition between this influential figure and the promotion of chocolate is intriguing. Perhaps it symbolizes how sweetness can bring comfort even in times of distress or how indulging in small pleasures like chocolate can uplift one's spirits. As we admire this trade card, we are reminded not only of Pinel's significant contributions but also of our own fascination with confectionery delights. It transports us back to an era when sweet shops and candy stores were cherished havens where people sought solace amidst life's challenges. Let this image serve as a reminder that while chocolates may be ephemeral delights, they hold within them the power to bring joy and momentarily alleviate our worries – just as Pinel did for countless individuals struggling with mental illness during his time.
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