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Use only Sunlight soap, Mother doing her childs toilet and laundry extended - by Berchmans, late 19th century
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Use only Sunlight soap, Mother doing her childs toilet and laundry extended - by Berchmans, late 19th century
LSE4102172 Use only Sunlight soap, Mother doing her childs toilet and laundry extended - by Berchmans, late 19th century by Berchmans, Emile (1867-1947); Bibliotheque des Arts Decoratifs, Paris, France; (add.info.: Use only Sunlight soap, Mother doing her childs toilet and laundry extended - by Berchmans, late 19th century); © Leonard de Selva. All rights reserved 2022
Media ID 25195626
© Leonard de Selva. All rights reserved 2022 / Bridgeman Images
Advertising Poster Affiche Affiche Publicitaire Beauty Product Displays Famille Laundry Lessive Mere Produit De Beaute Publicite Savon Soap Toilet Toilette
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EDITORS COMMENTS
This late 19th-century print titled "Use only Sunlight soap, Mother doing her child's toilet and laundry extended" by Berchmans depicts a tender scene of a mother caring for her child. The image showcases the timeless bond between parent and child while subtly promoting the use of Sunlight soap. In this beautifully composed artwork, we see the mother engrossed in her daily tasks of tending to her child's hygiene and laundry needs. Her gentle touch and loving gaze convey a sense of nurturing care that transcends time. The artist, Emile Berchmans, skillfully captures the intimate moment with meticulous attention to detail. The advertisement aspect becomes evident through the prominent display of Sunlight soap within the composition. Positioned strategically next to the mother, it serves as a reminder that this product is essential for maintaining cleanliness and freshness in every household. Berchmans' artistic style shines through in this piece, showcasing his ability to seamlessly merge advertising with artistry. The soft colors and delicate brushstrokes create an atmosphere of warmth and tranquility. This print from Leonard de Selva's collection allows us to appreciate not only Berchmans' talent but also provides insight into historical advertising techniques used during that era. It serves as both a nostalgic glimpse into domestic life in the late 19th century and a testament to the enduring power of maternal love.
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