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Advertisement for De Dion-Bouton automobiles, c. 1900 (colour litho)
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Advertisement for De Dion-Bouton automobiles, c. 1900 (colour litho)
PER320962 Advertisement for De Dion-Bouton automobiles, c.1900 (colour litho) by French School, (20th century); Private Collection; French, out of copyright
Media ID 22664560
© Bridgeman Images
Belle Epoque Bicycle Bike Cyclist Driver Publicity Stylish De Dion Bouton
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This vibrant and captivating advertisement from the early 1900s showcases the allure of De Dion-Bouton automobiles. The colour lithograph print, created by a French School artist, exudes an air of elegance and sophistication that was characteristic of the Belle Époque era. The focal point of the image is a stylishly dressed female driver, seated at the wheel of a De Dion-Bouton car. Her confident posture suggests her mastery over this modern mode of transport. Surrounding her are two children, perhaps her own, adding a touch of familial charm to the scene. Intriguingly, next to the automobile stands a bicycle - symbolizing both progress and continuity in transportation. This juxtaposition highlights how De Dion-Bouton automobiles were not only cutting-edge but also catered to those who appreciated traditional forms of travel. The attention to detail in this advertisement is remarkable; every element has been carefully crafted to entice potential customers. From the fashionable attire worn by all characters to the picturesque background depicting an idyllic countryside setting, it paints an enticing picture for prospective buyers. Overall, this artwork captures not just a moment in time but also reflects society's fascination with technological advancements during this period. It serves as a testament to De Dion-Bouton's reputation as pioneers in automotive engineering and their commitment to providing luxurious yet practical vehicles for discerning individuals seeking both style and convenience on their journeys through life.
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