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Advertisement for last lottery, 1826 (coloured engraving)
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Advertisement for last lottery, 1826 (coloured engraving)
559714 Advertisement for last lottery, 1826 (coloured engraving) by English School, (19th century); Private Collection; (add.info.: Advertisement for last lottery. By Order of the Lords of the Treasury, All Lotteries must end for ever 18th this month. Six of £ 30, 000. Ticketes and Shares are Selling by J & J Sivewright. Dieu et Mon Droit. J & J Sivewright were the State Lottery contractors. ); Look and Learn / Peter Jackson Collection
Media ID 22369784
© Look and Learn / Peter Jackson Collection / Bridgeman Images
1826 Cash Chance Financial Gamble Hope Lottery Revenue Speculation Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing
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This coloured engraving from 1826 showcases an advertisement for the last lottery of its time. The print, created by an anonymous English School artist, now resides in a private collection. The image is rich with historical significance and offers a glimpse into the world of advertising and speculation during the 19th century. The advertisement boldly announces that all lotteries must come to an end on the 18th of this month, as decreed by the Lords of the Treasury. It promises six prizes worth £30,000 each, enticing potential buyers to purchase tickets and shares from J & J Sivewright, who were renowned State Lottery contractors at that time. Intriguingly, the phrase "Dieu et Mon Droit" (God and my right) appears prominently in this artwork—a powerful reminder of divine providence amidst financial endeavors. This piece captures both hope and chance intertwined within London's bustling streets as people eagerly sought their fortune through gambling. The finely detailed engraving serves as a testament to the artistry involved in creating advertisements during this era. It also sheds light on how revenue was generated through such ventures while offering insight into early advertising practices. As we gaze upon this remarkable print today, it sparks curiosity about our own fascination with money-making schemes and reminds us that throughout history, humans have always been drawn to opportunities promising wealth and prosperity.
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