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The man who never advertises (engraving)
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The man who never advertises (engraving)
5998667 The man who never advertises (engraving) by English School, (19th century); Private Collection; (add.info.: The man who never advertises. Illustration for Successful Advertising Its Secrets Explained by Thomas Smith and J H Osborne (9th annual issue, c 1888).); © Look and Learn
Media ID 22770514
© Look and Learn / Bridgeman Images
Business Case Class Commercial Failure Marketing Methods Promotion Sales Advertised Advertises
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EDITORS COMMENTS
The Man Who Never Advertises: A Lesson in the Power of Marketing". This intriguing print captures an engraving titled "The Man Who Never Advertises" by the English School from the 19th century. Housed in a private collection, this artwork sheds light on the fascinating world of trade and advertising during that era. The image is a visual representation of a case study featured in Thomas Smith and J. H. Osborne's book, "Successful Advertising Its Secrets Explained". Published around 1888, this ninth annual issue delves into various methods and secrets behind effective advertising. In this particular engraving, we see a man who stands out for his lack of advertisements. The artist skillfully portrays him as an enigma amidst a bustling cityscape filled with vibrant adverts. This thought-provoking composition invites us to ponder whether his absence from marketing efforts is intentional or accidental. As we delve deeper into this scene, it becomes evident that the man's failure to advertise has resulted in his business suffering. This serves as a powerful reminder of how crucial promotion and sales techniques are for commercial success. Through its intricate details and masterful execution, this engraving offers valuable insights into the science behind successful advertising strategies. It prompts us to reflect on how businesses can leverage marketing tools effectively to thrive in today's competitive marketplace. "The Man Who Never Advertises" serves as both an artistic masterpiece and a timeless lesson about the importance of embracing innovative marketing practices for sustainable growth in commerce.
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