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Page from Gamage's General Catalogue (96th edition), c.1927 (litho)
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Page from Gamage's General Catalogue (96th edition), c.1927 (litho)
8669818 Page from Gamage's General Catalogue (96th edition), c.1927 (litho) by English School, (20th century); Private Collection; (add.info.: Page from Gamage's General Catalogue (96th edition). From a voucher included in it, this catalogue would appear to date from c.1927. Gamages was a department store in Holborn, London which traded between 1878 and 1972.); © Look and Learn
Media ID 38487676
© © Look and Learn / Bridgeman Images
Arbiter Department Store Departmentstore Depertment Store Referee 1920s 20s 20s
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EDITORS COMMENTS
This vintage lithograph print captures a page from Gamage's General Catalogue, showcasing the diverse range of products offered by the iconic department store in Holborn, London. Dating back to around 1927, this image provides a glimpse into the shopping experience of early 20th century England.
Gamages was a beloved institution that catered to the needs and desires of Londoners for nearly a century, from 1878 to 1972. As an arbiter of style and quality, Gamages was known for its wide selection of goods and impeccable customer service.
The catalog page depicted in this print is a snapshot of consumer culture in the roaring twenties, featuring everything from fashion and home decor to sporting goods and toys. It serves as a window into a bygone era when department stores were bustling hubs of activity and innovation.
With its black-and-white aesthetic adding an air of nostalgia, this lithograph transports us back to a time when browsing through catalogs was both practical and pleasurable. The intricate details captured in this artwork invite us to explore the past and appreciate the craftsmanship that went into creating such comprehensive guides for shoppers.
Overall, this print is not just a historical document but also a work of art that celebrates the enduring legacy of Gamages as an integral part of British retail history.
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