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Spanish children dancing with tambourines made of pesetas
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Spanish children dancing with tambourines made of pesetas
488434 Spanish children dancing with tambourines made of pesetas, from a series of promotional cards on currencies in different countries, published in Paris by Vieillemard for use by Chocolat Ibled, 1886-95 (colour litho) by French School, (19th century); Private Collection; (add.info.: reverse of card shows the varieties of chocolate available as well as black and green teas; Department Stores, shops and manufacturers especially of chocolate and biscuits issued attractively produced cards aimed especially at children; the cards, usually in a series of six and published weekly, were extremely popular and acted as an inducement to return frequently to a shop or to purchase further goods; the peseta on top left, dated 1880, has the profile of Alfonso XII (1857-85) King of Spain (1874-85); ); French, out of copyright
Media ID 23256990
© Bridgeman Images
Alfonso Alphonse Candy Store Carte R And Xe9 Carte Reclame Chocolate Chocolates Chromo Clame Coins Currency Espagne Espana Marketing Promotional Publicity Sugar Sweet Shop Tambourine Tambourines Trade Card Vintage Card Coin Peseta Pesetas
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EDITORS COMMENTS
This vibrant and lively print captures the essence of Spanish culture and childhood joy. In this charming scene, a group of Spanish children can be seen dancing with tambourines made of pesetas, the currency of Spain at that time. The image is part of a series of promotional cards on currencies in different countries, published in Paris by Vieillemard for Chocolat Ibled between 1886 and 1895. The reverse side of the card showcases various chocolate varieties as well as black and green teas, highlighting the marketing strategy employed by department stores, shops, and manufacturers to attract customers through beautifully produced cards aimed especially at children. These cards were immensely popular during that era and served as an incentive for frequent visits to shops or further purchases. The top left corner features a peseta coin dated 1880 with the profile of Alfonso XII, who was King of Spain from 1874 until his death in 1885. The children's traditional costumes add an element of authenticity to their joyful dance. This vintage trade card not only serves as an advertisement but also evokes nostalgia for a time when simple pleasures like dancing with tambourines brought delight to young hearts. It reminds us that even amidst changing times and evolving currencies, the innocence and happiness found in childhood remain timeless treasures.
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