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Venezia bitter alcohol advertisement (Chromolithography late 19th century)
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Venezia bitter alcohol advertisement (Chromolithography late 19th century)
LRI4730461 Venezia bitter alcohol advertisement (Chromolithography late 19th century) by Unknown Artist, (19th century); Private Collection; (add.info.: Advertising label for Italian alcohol Venezia bitter representing a view of Venice, with gondola and Italian flag (venezia bitter alcohol advertisement) Chromolithography late 19th century private collection); Luisa Ricciarini; out of copyright
Media ID 22818356
© Luisa Ricciarini / Bridgeman Images
Gondola Gondolier Chromolithography Chromo
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This print showcases a vibrant advertisement for Venezia bitter alcohol, created through the intricate technique of chromolithography in the late 19th century. The unknown artist masterfully captures the essence of Venice, Italy, with its iconic gondolas and fluttering Italian flag. The scene transports us to the enchanting waterways of Venice, where a gondolier guides his boat gracefully through the picturesque canals. The rich colors and meticulous details bring this advertising label to life, enticing viewers to indulge in the exquisite taste of Venezia bitter. As we gaze upon this historic piece from a private collection, we are reminded of the power of art as an effective means of promotion. This chromolithograph not only promotes an alcoholic beverage but also serves as a visual representation of Venetian culture and tradition. Luisa Ricciarini has skillfully preserved this remarkable artwork that celebrates both Italian craftsmanship and creativity. Through her efforts, this piece has been made accessible for all to appreciate its historical significance. Let us admire this stunning example of chromolithography - a testament to artistic ingenuity during the late 19th century - while appreciating how it beautifully intertwines elements such as advertising, transportation vehicles like gondolas, flags representing national pride, and even culinary delights like food and drink.
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