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Reproduction of a poster advertising Wilhelm Hoffmann, an establishment selling modern posters, Dresden, 1896 (colour litho)
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Reproduction of a poster advertising Wilhelm Hoffmann, an establishment selling modern posters, Dresden, 1896 (colour litho)
STC139165 Reproduction of a poster advertising Wilhelm Hoffmann, an establishment selling modern posters, Dresden, 1896 (colour litho) by Fischer, Otto (b.1870); 95x64 cm; Private Collection; (add.info.: reproduced in Les Maitres de l Affiche ; ); The Stapleton Collection
Media ID 25215188
© The Stapleton Collection / Bridgeman Images
Gallery Inspecting Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing
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EDITORS COMMENTS
This print transports us back to Dresden in 1896, where the bustling streets are adorned with vibrant posters advertising Wilhelm Hoffmann's modern poster establishment. The reproduction of this colourful lithograph, created by Otto Fischer, measures an impressive 95x64 cm and is now part of a private collection. Intriguingly, this artwork was featured in "Les Maitres de l'Affiche" a renowned publication showcasing the finest examples of poster art. As we delve into the image, we witness people inspecting the advertisement outside Hoffmann's shop. Their curious gazes suggest that these posters were not only visually striking but also held significant cultural importance. The scene captures the essence of German commerce at the turn of the century, as businesses sought innovative ways to captivate potential customers through eye-catching advertisements. This particular poster serves as a testament to Wilhelm Hoffmann's dedication to selling modern and cutting-edge designs. As we admire this piece from Bridgeman Images' Stapleton Collection, it reminds us of how advertising has evolved over time while still remaining an integral part of our daily lives. From its origins on street corners like this one in Dresden to today's digital platforms, advertising continues to shape our consumer culture and leave lasting impressions on society.
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