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Mutton - Lamb - Apples, from the series Buy New Zealand Produce [6319386] (colour litho)
![Mutton - Lamb - Apples, from the series Buy New Zealand Produce [6319386] (colour litho)](/p/690/mutton-lamb-apples-series-buy-new-zealand-32118484.jpg.webp "Mutton - Lamb - Apples, from the series Buy New Zealand Produce [6319386] (colour litho)")
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Mutton - Lamb - Apples, from the series Buy New Zealand Produce [6319386] (colour litho)
MAN464466 Mutton - Lamb - Apples, from the series Buy New Zealand Produce [6319386] (colour litho) by Newbould, Frank (1887-1951); Manchester Art Gallery, UK; (add.info.: See 464467, 464466, 464522, 464523 & 464543.
Commissioned by the Empire Marketing Board and printed by St. Michael's Press Ltd for HMSO
Manchester Art Gallery holds a fascinating collection of artist-designed posters, Commissioned by the British government's Empire Marketing Board between 1926 and 1933. The EMB's main function was to increase sales of Empire-grown and Empire-made goods throughout Great Britain, its Dominions and its Colonies. One aspect of its activities was a poster campaign that was designed to turn Britons into Empire-conscious consumers.
Over 200 posters were acquired by Manchester Art Gallery in the 1930s. The posters strong images illustrate the Empire's people, places and products. However, for a contemporary audience, the posters sometimes express uncomfortable beliefs and raise difficult questions about the legacies of the Empire today.); © Manchester Art Gallery
Media ID 32118484
© Manchester Art Gallery / Bridgeman Images
Advertistment Apple Apples British Empire Dominion Empire Marketing Board Flock Hillside Lamb Meat Mutton New Zealand Produce Sheepdog Vintage Poster Advertizing
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This vibrant and captivating print titled "Mutton - Lamb - Apples" is part of the series Buy New Zealand Produce by artist Frank Newbould. The artwork, a colour lithograph, showcases the exquisite beauty of New Zealand's agricultural products. Commissioned by the Empire Marketing Board and printed by St. Michael's Press Ltd for HMSO, this piece was created with the intention to promote sales of Empire-grown and Empire-made goods throughout Great Britain, its Dominions, and Colonies during the 1920s and 1930s. Manchester Art Gallery in the UK proudly holds an impressive collection of artist-designed posters from this era. With over 200 acquired pieces, these posters serve as powerful visual representations of people, places, and products within the British Empire. While these artworks evoke nostalgia for a time gone by, they also raise important questions about the legacies left behind by colonialism. For contemporary audiences viewing these posters today, it is essential to acknowledge that they may express uncomfortable beliefs rooted in imperialistic ideologies. The Mutton - Lamb - Apples print captures attention with its vivid colors and meticulous details. It serves as a reminder not only of New Zealand's rich agricultural heritage but also prompts us to reflect on our complex relationship with history and how it shapes our present-day perspectives. Image credit: © Manchester Art Gallery (not the company) via Bridgeman Images
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