Bras Collection (page 3)

Advert for Kestos brassiere and girdles 1932

Advert for Kestos lingerie 1934
Advert for a brassiere for sport activities. Kestos A women can concertrate on her game and win Date: 1934

Advert for Kestos lingerie
The sign of good breeding... Advertisement for the Kestos backless brassiere. Date: 1937

Advert for Kestos lingerie 1935

Advert for Gossard corset
Gossard corset - a new diaphanous delight for the women who care... a slenderer, sleeker silhouette comes like magic atits tender tounch. Date: 1937

Advert for Kestos brassiere 1934
Advert for Kestos lingerie, to be worn under swimwear. 1934

Kestos underwear advert 1934

Advert for Gossard underwear 1948

Brassierette 1938
Kleinerts brassierette: a lightweight bra without fastenings but with a shirred elastic back. Suitable for sports. It is also fitted with dress shields. Date: 1938

Bust Supporter
MAKE YOUR HUSBAND PROUD OF YOU - what greater incentive could a lady need to rush out and buy a Joujou to support her bust ? Can be worn next to the skin, whats more. Date: 1920

Drawing of an armillary sphere
Armillary sphere. 18th century engraving of an armillary sphere, here termed an artificial sphere. This is a model of the celestial sphere

Silhouette American Bras
Advertisement for Silhouette American bras, the figure secret of American women, providing the perfect fifties silhouette underneath clothing whether you have a small bust

Kestos advertisement
Advertisement for Kestos brassieres giving reassuring and firm support under the most revealing of bathing and beach suits in 1933

Quatre Bras Casualty
BATTLE OF QUATRE BRAS - in the course of the battle the duke of Brunswick, an officer in the Allied army, is shot

Brassiere 1911
La Brassiere Lystra supports the bust without compressing it, thus keeping the bust always young

Strapless Bra Advert / 50S
Strapless bra advert

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"From Quatre Bras to Hamilton: A Brief History of Bras" In the Charge of the 1st Life Guards at Genape, amidst the chaos and bravery, one can't help but wonder if any thoughts were spared for undergarments. However, in an unexpected turn of events, a vintage advert for J. Roussel underwear from 1949 emerges as a reminder that even in times of war and battle, women's comfort was not forgotten. As Cleveland embraced change with "Fewer Falsies, " it became evident that bras played a significant role in shaping society's perception of beauty. The iconic Brazil & Bras Portrait captured this essence perfectly – showcasing how lingerie could enhance femininity and confidence. Fast forward to 1954 when an advertisement showcased a revolutionary women's criss-crossed front panel bra and girdle. This innovation marked a turning point in fashion history by providing both support and style simultaneously. Traveling back to 1939, Kestos lingerie took center stage with its timeless elegance. Models donning these exquisite pieces posed gracefully alongside beautiful curves approaching signs – epitomizing the allure that bras brought into every woman's life. However, not all moments associated with they were glamorous; some were tinged with sadness like the Death of Duke Frederick William of Brunswick during Quatre Bras/Dupray in 1815. Yet even amidst tragedy, undergarments remained an integral part of daily life. Estelle Lingerie Glamour Wear beckoned women "Back to the Cave, " reminding them that beneath their fashionable exterior lay foundations built on comfort and support – much like our ancestors sought refuge within caves long ago. During wartime struggles in 1940s Britain, Britannia and Eve magazine shed light on practical yet stylish underwear options available to women during those challenging times. It served as a testament to resilience - proving that even during adversity, fashion found its way through hardship.