AD: COLOR TELEVISION, 1968. An advertisement for a portable color television from an American magazine, 1968

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AD: COLOR TELEVISION, 1968. An advertisement for a portable color television from an American magazine, 1968

AD: COLOR TELEVISION, 1968.
An advertisement for a portable color television from an American magazine, 1968

Granger holds millions of images spanning more than 25,000 years of world history, from before the Stone Age to the dawn of the Space Age

Media ID 6512341

1968 Advertising Color Communication Logo Television Television Set

EDITORS COMMENTS
Step into the vibrant world of color television with this iconic advertisement from 1968. Capturing the essence of American innovation and technological progress, this print showcases a portable color television that revolutionized home entertainment during its time. The image transports us back to an era when families gathered around their television sets, eagerly anticipating their favorite shows and experiencing a new level of visual immersion. The bold logo emblazoned on the screen serves as a testament to the power of advertising in capturing attention and creating brand recognition. This advertisement not only promotes a product but also represents a pivotal moment in communication history, marking the widespread adoption of color TV sets across middle America. Intriguingly, two women are depicted in this snapshot, highlighting how advancements in technology were embraced by all members of society. Their expressions reflect awe and excitement as they witness the vivid hues emanating from the screen before them. This print is more than just an artifact; it encapsulates an entire era's fascination with cutting-edge electronics. It reminds us that through constant innovation and creative marketing strategies, companies have shaped our collective experience with technology over time. Displaying this piece will transport you back to a time when color televisions were at the forefront of modernity – sparking conversations, bringing families together, and forever changing our relationship with entertainment.

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