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The Curtain Rises, Salem, MA, 1937. Creator: Unknown
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The Curtain Rises, Salem, MA, 1937. Creator: Unknown
The Curtain Rises, Salem, MA, 1937. Empire Theatre...Federal Theatre Presents - "The Curtain Rises" - A Sparkling Viennese Comedy'. The Federal Theatre Project, created by the U.S. Works Progress Administration in 1935, was designed to conserve and develop the skills of theater workers, re-employ them on public relief, and to bring theater to thousands in the United States who had never before seen live theatrical performances
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Media ID 36272261
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Administration Works Progress Comedy Cultural Event Federal Theatre Project Kaye Musical New Deal Playbill Show Stage Show Works Progress Administration Graphic Design Playhouse
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EDITORS COMMENTS
The Curtain Rises: A Sparkling Viennese Comedy" - this playbill from the Empire Theatre in Salem, Massachusetts, announces a production presented by the Federal Theatre Project in 1937. Established by the U.S. Works Progress Administration (WPA) in 1935, the Federal Theatre Project aimed to conserve and develop the skills of theater workers, re-employ them on public relief, and bring live theatrical performances to thousands of Americans who had never before experienced this cultural event. The WPA was a key component of President Franklin D. Roosevelt's New Deal, a series of programs designed to provide employment and stimulate economic recovery during the Great Depression. This playbill, with its elegant design and vibrant colors, showcases the Federal Theatre Project's commitment to producing high-quality entertainment for the public. The playbill features a striking image of an open curtain, symbolizing the beginning of a theatrical performance. The title, "The Curtain Rises," is written in bold, stylish lettering, with the subtitle, "A Sparkling Viennese Comedy," in a smaller font below. The name of the theater, "Empire Theatre," is prominently displayed at the top, and the Federal Theatre Project's logo, featuring the initials "FTP," is located at the bottom. Benjamin Mark Kaye, also known as B.M. Kaye, is credited as the designer of this playbill. Kaye was a prolific graphic designer and artist who worked on numerous projects for the Federal Theatre Project and other New Deal agencies. His work reflects the artistic sensibilities of the era, with a focus on modernist design and a strong sense of visual storytelling. This playbill is a testament to the importance of the arts during a time of economic hardship and political upheaval. It serves as a reminder of the power of live performance to bring people together and provide a moment of escape and enjoyment. The Curtain Rises, indeed.
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