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Lace advertisement 8E_STR_1820
392 The Strand, London. An engraving dated 1820 showing the elevation of 392 Strand, premises of Urlings Lace. The engraving was produced as an advertisement for G F Urling and Company, announcing a forthcoming change of address and featuring samples of real lace and cotton thread decorating the shop-front window. The engraving indicates that the business formerly operated out of premises at 143 Cheapside. A label on the engraving gives details of the new " more extensive premises over the way, 147, Strand, Somerset House". Coloured engraving from the Mayson Beeton Collection. Historic England is the public body that champions and protects England's historic places. © Historic England
Media ID 11553685
Filename: 8e_str_1820.jpg
Size: 2663 x 4961 (13.7MB)
Date: 29th January 2016
Source: Historic England
Credit: The Historic England Archive, Hi
Source: The Historic England Archive, Hi
Owner URL: http://archive.historicengland.org.uk/
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> Fine Art > Illustrations and Engravings > Mayson Beeton
> The way we were > Georgian Life > Georgian shopping
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EDITORS COMMENTS
This print showcases a remarkable lace advertisement from 1820, providing a fascinating glimpse into the bustling streets of London. The engraving depicts the elegant elevation of 392 Strand, home to Urlings Lace and an iconic landmark on The Strand. As an advertisement for G F Urling and Company, this engraving served as both a promotional tool and an announcement of their forthcoming change of address. The attention to detail is truly exquisite in this piece, with samples of real lace and cotton thread delicately adorning the shop-front window. These intricate designs not only highlight the craftsmanship behind Urlings Lace but also add a touch of beauty to the bustling cityscape. Interestingly, the engraving reveals that prior to its relocation, Urlings Lace operated out of premises at 143 Cheapside. This historical tidbit provides insight into the evolution and expansion of businesses during this era. A label on the engraving proudly announces their new location at "147 Strand, Somerset House" promising more extensive premises just across the way. This move signifies growth and prosperity for G F Urling and Company as they sought to cater to an ever-expanding clientele. Preserved within Historic England's archive collection, this colored engraving from Mayson Beeton offers us a unique window into London's commercial past while celebrating both artistry and entrepreneurial spirit.
