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Advert for Eugene permanant hair waving 1922

Advert for Eugene permanant hair waving 1922


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Advert for Eugene permanant hair waving 1922

Peggy appeared at our salons, just as you see her in the left-hand photograph, Peggys hair had been the despair of her mother! Peggy was handed into the care of one of our experts, and at five o clock she appeared looking just as you see her in the right-hand photograph!
1922

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 14170952

© Illustrated London News Ltd/Mary Evans

Appearance Bobbed Cutting Eugene Haircut Hairstyle Hairstyles Permanent Salon Salons Shingle Shingled Specialist Styles Styling Treatment Vanity Wave Waving 1922 Short


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Step back in time to the roaring twenties and witness the magical transformation of Peggy, a young woman whose unruly hair had been the source of despair for her mother. In the left-hand photograph, Peggy is seen with her untamed locks, a stark contrast to the sleek and stylish hairstyles that were all the rage during the 1920s. But fear not, for Peggy was about to receive the expert care of Eugene's Permanent Waving Salons. At five o'clock that very day, Peggy emerged from the salon, looking every inch the flapper diva in the right-hand photograph. Her hair, now permanently waved and shingled, was the epitome of the short bobbed hairstyles that defined the era. The illustration, taken from the pages of the Illustrated London News in 1922, showcases the skill and artistry of Eugene's team of hair specialists. With their innovative permanent waving treatment, they transformed ordinary hair into fabulous, fashionable styles that were the envy of all. This advertisement is a testament to the power of vanity and the desire to look one's best. It also highlights the importance of hairdressing and hairstyling in shaping women's identities and self-confidence during this iconic decade. So, if you're feeling inspired by Peggy's transformation, why not try out a new hairstyle of your own? After all, as the saying goes, a good hair day can make all the difference!

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