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Eve and her luxuries, WW1

Eve and her luxuries, WW1


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Eve and her luxuries, WW1

Eve, the fictional gossip columnist of The Tatler magazine, pictured surrounded by some of her favourite luxury items - hats, dresses and lingerie. Her present concern, it being 1918, is the latest luxury tax introduced by the government to raise revenue for the war. Date: 1918

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 14154912

© Illustrated London News Ltd/Mary Evans

Boxes Columnist Dresses Goods Gossip Items Lingerie Luxuries Revenue Shopping Tatler Taxed Taxes


EDITORS COMMENTS
Amidst the tumultuous backdrop of the First World War, Eve, the famed gossip columnist of The Tatler magazine, found herself pondering over her cherished luxuries in this photograph from 1918. Surrounded by an array of exquisite hats, elegant dresses, and alluring lingerie, Eve's tranquil home on the English home front stood in stark contrast to the chaos and destruction unfolding on the battlefields. The serene scene, however, was about to be disrupted by the looming specter of a new government tax. In an effort to raise much-needed revenue for the war effort, the British government had recently introduced a luxury tax on a wide range of goods, including the very items that adorned Eve's tableau. As she delicately handled each item, Eve couldn't help but feel a pang of concern. The new tax would significantly increase the cost of these luxuries, making them less accessible to the average consumer. The thought of her readers, many of whom had already sacrificed so much for the war, struggling to afford the very items she wrote about filled her with a sense of unease. The once carefree world of fashion and luxury had been irrevocably changed by the realities of war. Eve, ever the astute observer of society, knew that this new tax would have far-reaching consequences. As she gazed at her beloved possessions, she couldn't help but wonder how the world of fashion and the lives of her readers would be altered by this new economic reality. The tranquility of her home, and the luxuries it contained, were about to be tested like never before.

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