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13880859
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
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© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for National Benzole Mixture, featuring an illustration of a stylized woman's profile with her hair flowing upwards as if being blown by the wind. The text "Fly on NATIONAL THE BRITISH FUEL" is prominently displayed above her head. In the background, there appears to be a cloud or smoke formation that resembles Great Britain, reinforcing the product's national identity. A small biplane is depicted flying towards the left side of the image, symbolizing aviation and travel. The ad copy below explains that National Benzole Mixture is a British fuel blend suitable for all grades of land and water vehicles. It emphasizes its utility in providing long-distance travel without refueling and boasts about its performance in powering engines smoothly under various conditions. At the bottom of the advertisement are bold letters spelling out "NATIONAL BENZOLE MIXTURE, " which is likely the brand name of the fuel being advertised. Additional information at very bottom includes company details: "NATIONAL BENZOLE CO. , LTD. , WELLINGTON HOUSE, BUCKINGHAM GATE, LONDON, S. W. I. " This indicates where their headquarters were located at that time. Overall, this image captures both an artistic representation meant to evoke speed and elegance associated with modern transportation fueled by National Benzole Mixture while also conveying essential information about what it offers to consumers during what appears to be an earlier era when such fuels were critical for vehicular travel.
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