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13900142
Wall Art and Photo Gifts from Mary Evans Picture Library
13900142
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32344508
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VISUAL DESCRIPTION
This is a vintage advertisement for Palmer aircraft tires, emphasizing their medium-pressure design for luxurious and safe landings. The ad features an illustration of the tire with the text "PALMER CORD AERO" prominently displayed on it. Key selling points such as "Feather-light landing—Concussion-proof Construction" are highlighted to appeal to potential customers looking for comfort and durability in aircraft tires. The ad copy below stresses the benefits of taxiing in comfort without jolts thanks to Palmer's unique construction of two layers of tough cord, which purportedly makes the tire stronger, lighter, more flexible yet resistant to damage from stones or other runway debris. It includes two illustrations: Figure 1 shows how a stone-bruising could cause fractures to the inner ply of an ordinary tire but assures that a Palmer Cord Tyre (Figure 2) would come through unscathed. At the bottom, there's additional information stating that PALMER AIRCRAFT LANDING WHEELS, TYRES & BRAKES suit all types of aircraft. The company address and telephone number are provided along with "The Palmer Tyre Ltd. , Aldwych House London. "
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