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Advert for Du Barry maternity wear
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Advert for Du Barry maternity wear
Advert for Du Barry promoting a woollen maternity suit. Date: 1940
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Media ID 32241682
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Advertisements Adverts Barry Dresses Dubarry Fashions Maternity Suits Wear
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Step into Comfort and Style: Du Barry's 1940s Maternity Wear Advertisement This advertisement from the 1940s showcases Du Barry's latest offering in maternity wear - a chic and practical woollen maternity suit. The image features a radiant expectant mother, cradling her baby bump with a confident smile, while effortlessly donning the stylish suit. Du Barry, a renowned fashion brand of the era, was known for its innovative designs that catered to women's changing needs. The maternity suit, with its flattering cut and comfortable fit, was no exception. The suit's timeless design, featuring a tailored jacket and a full, gathered skirt, allowed new mothers to maintain their sense of fashion and elegance during pregnancy. The advertisement's caption reads, "Du Barry Maternity Suits - Designed for Comfort and Style," emphasizing the brand's commitment to providing women with clothing that was both functional and fashionable. The suit's high-quality woollen fabric was not only warm and breathable but also durable, making it an ideal choice for pregnant women during the colder months. The 1940s were a time of significant change for women, as they began to assert their independence and challenge traditional gender roles. Du Barry's maternity wear reflected this shift, offering women the opportunity to embrace their changing bodies and continue to express their personal style. This advertisement is a testament to the brand's forward-thinking approach to fashion and its dedication to empowering women during one of the most transformative periods of their lives.
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