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WW2 poster, We don t play games in the road
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WW2 poster, We don t play games in the road
WW2 poster by Fougasse, We don t play games in the road -- so why do we let our children? Issued in support of the Ministry of War Transports Road Safety Campaign by The Bristol Tramways & Carriage Co Ltd. Date: 1940s
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Media ID 10940503
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Bristol Buses Campaign Etiquette Fougasse Ministry Propaganda Safety Tramways
EDITORS COMMENTS
We Don't Play Games in the Road" is a powerful and poignant World War II poster created by the renowned British graphic artist, Fougasse, in the 1940s. This image, issued in support of the Ministry of War Transports Road Safety Campaign by The Bristol Tramways & Carriage Co Ltd, is a stark reminder of the importance of road safety, both during wartime and in peacetime. The poster features a young boy in a red cap and shorts, standing in the middle of a deserted road, playing with a toy car. The empty road is filled with the remnants of war, including destroyed vehicles, debris, and rubble. In the background, a mother calls out to her son, her worried expression etched on her face. The caption above the image reads, "We don't play games in the road -- so why do we let our children?" This poster was created during a time when road safety was of paramount importance due to the disruption caused by the war. The Ministry of War Transports Road Safety Campaign aimed to reduce accidents and save lives by promoting safe driving practices and encouraging people to be vigilant on the roads. The use of a child playing in the road was an effective way to appeal to parents and guardians, reminding them of the potential dangers and the importance of setting a good example. Fougasse, whose real name was Cyrus Townsend Boddy, was a prolific and influential graphic artist, known for his satirical and humorous work. However, during the war, he turned his talents to creating powerful propaganda posters that helped to boost morale and promote important messages. "We Don't Play Games in the Road" is a prime example of his ability to use simple, yet effective imagery to convey a complex message. Today, this poster remains a powerful reminder of the importance of road safety, both during times of war and peace. It is a testament to the enduring power of graphic design and the role it can play in shaping public opinion and influencing behavior.
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