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Canvas Print : Advert for Imperial Chemical Industries; shortage of paper

Advert for Imperial Chemical Industries; shortage of paper



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Advert for Imperial Chemical Industries; shortage of paper

During World War Two, the growing shortage of paper from overseas meant that the daily papers shrinked in size. Britains public was encouraged to save every scrap of paper. British chemical industry was looking into methods of recovering new paper from old.
1942

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 8202911

© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10294542

1942 Chemical Daily Difficulties Effort Encouraged Industries Nation Newsprint Overcome Overseas Papers Press Re Cycle Recycling Resource Resourceful Resourcefulness Scrap Shipping Shortage Shortages Shrink Size Smaller Supplied Supplies Supply Ww 2 Ww Ii War Time


21"x7" (53x18cm) Canvas Print

Step back in time with our exclusive Media Storehouse Canvas Print of the 'Advert for Imperial Chemical Industries; shortage of paper' by Illustrated London News Ltd/Mary Evans. This evocative image, originally published during World War Two, captures the spirit of rationing and the daily challenges faced by the British public as they were encouraged to save every scrap of paper. Printed on high-quality canvas and expertly stretched around a wooden frame, this timeless piece adds character and depth to any room, while also serving as a thought-provoking conversation starter. Bring a piece of history into your home with our Canvas Prints from Media Storehouse.

Delivered stretched and ready to hang our premium quality canvas prints are made from a polyester/cotton blend canvas and stretched over a 1.25" (32mm) kiln dried knot free wood stretcher bar. Packaged in a plastic bag and secured to a cardboard insert for safe transit.

Canvas Prints add colour, depth and texture to any space. Professionally Stretched Canvas over a hidden Wooden Box Frame and Ready to Hang

Estimated Image Size (if not cropped) is 17.7cm x 49.6cm (7" x 19.5")

Estimated Product Size is 17.8cm x 53.3cm (7" x 21")

These are individually made so all sizes are approximate

Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.


EDITORS COMMENTS
Amidst the challenges and hardships of World War Two, the daily papers in Britain faced a significant problem: a growing shortage of paper from overseas. With shipping routes disrupted and resources stretched thin, the size of the daily newspapers began to shrink. In response, the British chemical industry rallied to find a solution. This advertisement from 1942, published by Imperial Chemical Industries (ICI), showcases their innovative effort to recover new paper from old. The advertisement reads, "When the nation is short of paper, ICI is resourceful." ICI's team of scientists and engineers worked tirelessly to develop methods for recycling paper, providing a valuable resource during these difficult times. The advertisement features a striking image of a paper mill, with the caption "Recycling paper is a war-time supply effort." The image conveys a sense of industry and determination, highlighting the importance of this resourcefulness in overcoming the paper shortages. The British public was encouraged to save every scrap of paper they could find, and this advertisement serves as a reminder of the collective effort to conserve and recycle during the war. Despite the challenges, the nation's resourcefulness shone through, with companies like ICI leading the way in finding innovative solutions to the most pressing problems of the day. This advertisement is a testament to the ingenuity and resilience of the British people during World War Two, and a reminder of the importance of recycling and conservation in times of scarcity.

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