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Metal Print : A (Y)appy Idea! by William Heath Robinson, WWI rationing
Metal Prints from Mary Evans Picture Library
A (Y)appy Idea! by William Heath Robinson, WWI rationing
The Ventrimetric System: Rational weights and measures for use in hotels, restaurants, and clubs for the limitation of appetites. One contraption restricts the diner by measuring his expanding waistline, while another, rather embarrassing solution, is to parp a warning once a diner exceeds a certain weight. A humorous comment on the introduction of rationing in Britain during the First World War. The title of the cartoon is a kit on the name of Arthur Yapp. Sir Arthur Yapp (1869-1936) was Deputy President of the YMCA and Director of Food Economy during the First World War. Date: 1917
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14392829
© Illustrated London News Ltd/Mary Evans
Amusing Contraption Contraptions Control Dining Eating Machines May16 Ration Rationing Restaurant Weighing Weight
16"x20" (51x41cm) Metal Print
Bring a piece of whimsical history into your home with our Media Storehouse Metal Prints featuring William Heath Robinson's "A (Y)appy Idea!" image from Mary Evans Prints Online. This classic illustration, originally published during WWI as part of The Ventrimetric System, offers a humorous take on rationing and appetite control. Our high-quality metal prints are not only eye-catching decor, but also a conversation starter. Add this unique piece to your collection and enjoy the timeless charm of this iconic artwork.
Made with durable metal and luxurious printing techniques, our metal photo prints go beyond traditional canvases, adding a cool, modern touch to your space. Wall mount on back. Eco-friendly 100% post-consumer recycled ChromaLuxe aluminum surface. The thickness of the print is 0.045". Featuring a Scratch-resistant surface and Rounded corners. Backing hangers are attached to the back of the print and float the print 1/2-inch off the wall when hung, the choice of hanger may vary depending on size and International orders will come with Float Mount hangers only. Finished with a brilliant white high gloss surface for unsurpassed detail and vibrance. Printed using Dye-Sublimation and for best care we recommend a non-ammonia glass cleaner, water, or isopropyl (rubbing) alcohol to prevent harming the print surface. We recommend using a clean, lint-free cloth to wipe off the print. The ultra-hard surface is scratch-resistant, waterproof and weatherproof. Avoid direct sunlight exposure.
Made with durable metal and luxurious printing techniques, metal prints bring images to life and add a modern touch to any space
Estimated Image Size (if not cropped) is 40.6cm x 50.8cm (16" x 20")
Estimated Product Size is 41.2cm x 51.4cm (16.2" x 20.2")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.
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EDITORS COMMENTS
A (Y)appy Idea!: Satirizing the Struggle with WWI Rationing in William Heath Robinson's Cartoon During the tumultuous period of the First World War, the British people faced numerous challenges, including food shortages that necessitated strict rationing. In response to this predicament, Sir Arthur Yapp, Deputy President of the YMCA and Director of Food Economy, proposed innovative solutions to help control appetites in hotels, restaurants, and clubs. William Heath Robinson, a renowned British cartoonist, captured the essence of these measures in his humorous work titled "A (Y)appy Idea!" dated 1917. In this cartoon, Heath Robinson presents two contraptions designed to limit the intake of diners, poking fun at the newly introduced rationing system. The first device measures a diner's expanding waistline, ensuring they do not overindulge. The second, more embarrassing solution, emits an unpleasant parp once a diner exceeds a certain weight. The title of the cartoon is a playful reference to Sir Arthur Yapp, who was at the forefront of implementing food control measures during the war. Heath Robinson's work not only highlights the challenges of rationing but also adds a touch of humor to the situation, making it an intriguing piece of social commentary from the era. This cartoon, with its clever use of contraptions and satire, continues to resonate with audiences today, offering a glimpse into the unique ways people coped with the hardships of wartime Britain.
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